5 Common SEO Issues and How to Fix Them
If you have a business that has a website, a basic knowledge of search engine optimization is necessary. Without this knowledge, you’ll miss out on important and even simple ways to get your website a…
SEO
8 Ways to Optimize YouTube Videos for Search Engines
As the popularity of video content continues and increases, it’s also becoming increasingly important for businesses to have a presence on YouTube. In fact, according to HubSpot’s 2018 State of Inbound report, 45% of marketers…
5 Ways Healthcare Marketing Helps Doctors Reach New Patients Online
You probably know that a bare minimum requirement for any business is to have an online presence, but do you know how to use digital healthcare marketing to attract new patients to your medical practice? …
How to Improve Your Local SEO [5 Tips]
If your business has a brick and mortar location where you can meet customers, it’s important that your customers know how to find you. Even businesses without physical locations that work in a specific area…
Providing the Best User Experience: 5 Ways to Optimize Your Website
You probably know that SEO is a crucial part of your website strategy, but what you may not know is that SEO is more than just keyword optimization and link building. Your ability to provide…
The 6 Best Ways to Improve Your Organic Search Ranking
When it comes to medical marketing, just like in all other industries, figuring out how to improve your organic search ranking is extremely important. Making sure that your website and content are optimized to rank…
Why Organic Does Better Than PPC
Organic and PPC (Pay-Per-Click) advertising are both great marketing tactics to put your business on the map. Organic marketing refers to acquiring your customers naturally over time through word of mouth, networking, informative information, and…
8 Myths About Content Marketing for Dental Care
How can you connect with your patients on a deeper level? Tough question. Before you start racking your brain, start thinking about content marketing for your dental organization. The advantages of audience engagement, reduced promotion spend,…
6 Reasons Why Your Dental Website Needs to be Optimized for Your Patients
What is a mobile-optimized website? Well, back in 2010, many websites were super slow and significantly less functional on mobile devices. They just weren’t designed for the platform. While having Internet everywhere was an incredible revolution,…
5 Reasons to Use Infographics in Your Content Marketing Strategy
People are constantly overloaded with information. If your content isn’t visually compelling, that window is likely to be wasted. So, how do you hold a potential customer’s attention? Using images to communicate during those 8 seconds…